Accelerain Training’s professional services sales training teaches your team to sell advisory and consulting engagements — where trust, expertise positioning, and value articulation determine who wins.
Professional services firms are full of brilliant practitioners who struggle to sell. They default to capabilities presentations, respond to RFPs reactively, and compete on hourly rates rather than engagement value.
The firms that win consistently are the ones whose practitioners sell consultatively — diagnosing before prescribing, positioning expertise strategically, and articulating the business impact of their work.
Accelerain Training teaches professional services teams to sell the way their best partners sell — systematically.
We diagnose how your practitioners engage prospects and clients today, identify where they default to reactive selling, and build a program around consultative skills that win high-value engagements.
We listen in on real calls, review CRM data, and interview reps and managers to find where conviction breaks down — and which of the 22 skills the team is missing.
We design a tailored training program targeting the team’s specific gaps. Strategy, tactics, and execution — taught three ways across the chosen skill areas.
Workshops alone don’t change behavior. We embed each skill through individual coaching sessions until reps run the new motion automatically in live deals.
Engagements draw from Accelerain Training’s 22 training areas — the complete Renaissance System. Most engagements focus on 6 to 10 of these areas based on the team’s diagnosed gaps.
Accelerain Training was founded by sales leaders who carried a number — top-1% performers at Corporate Executive Board (now Gartner), Morgan Stanley, McKinsey, Citigroup, and BMO Capital. We built Accelerain Training to teach the system that made us the top 1%.
In our careers, we have closed hundreds of deals with the Fortune 1000 C-Suite. We’ve worked with teams selling into companies including Nike, Nestle, Goldman Sachs, Wal-Mart, Blackrock, PepsiCo and Microsoft, and with growth-stage B2B technology companies, professional services firms, and private equity portfolio companies.
Book a strategy call to discuss how we can help your practitioners sell consultatively.
Book a strategy call to discuss how we can help your practitioners sell consultatively.
Timelines vary based on the number of skill areas being developed and the size of the practitioner group. Most engagements run several months and can combine live-deal diagnosis, workshop delivery, and 1:1 coaching until the new behaviors become consistent.
Accelerain Training does not rely on off-the-shelf workshops. Every program can begin by shadowing your team's live deals and reviewing CRM data to diagnose where practitioners default to reactive selling. A customized program is then built from the 22 Renaissance Seller skill areas around those specific gaps.
Most engagements focus on 6 to 10 skill areas, selected based on what the diagnosis phase reveals about the team's specific gaps rather than following a fixed curriculum.
Clients typically see a 30% average lift in close-rate effectiveness, a 25–80% improvement in next-step generation, and 15–30% faster sales cycles, tracked against the specific skill gaps identified during the diagnosis phase.
Yes. This is a core focus. The program trains practitioners to articulate engagement value in terms of business outcomes rather than deliverables or hours, helping shift conversations away from rate-based competition.
Yes. Accelerain Training helps teams move from reactive RFP response toward proactive, consultative selling by diagnosing client problems early enough to shape the engagement before it becomes a competitive RFP.
Accelerain Training has worked with growth-stage B2B technology companies, professional services firms, and private equity portfolio companies, as well as teams selling into Fortune 1000 organizations.